Recognising High-Flying Women in Travel, SHINE Awards ® Announces Last Self-Nomination Date, Keynote Speaker and Judging Lineup

London, England (PRWeb) December 14, 2006 -- There is a deficit of role models in the industry making it difficult for women to see career development and personal/professional initiatives within it. What makes the SHINE Awards ® unique, in addressing this issue, and why and how do they help?

The Awards set about reversing this by recognising successful, professional women both in the public and private sectors, through the SHINE Awards ® and follow-up mentoring and coaching programs. Now in their 3rd year, the awards help build leaders for tomorrow's tourism, travel and hospitality industries.

A recognition of how enthusiastically the industry has taken to the concept of SHINE Awards® is shown by SHINE's glittering list of sponsors and partners including American Express, London Development Agency, and ABTA, and the strong list of judges for the London event.

"Past 2006 Winner Patricia Rossello Palmer describes it like this. Women are modest and humble when it comes to self recognition. It is important that women with excellence show their colleagues their achievements and success to be a model to follow."

So how does the SHINE Awards ® help to raise recognition of successful women?

The Awards highlight the importance of diversity in the workplace. They invite employers to ensure their managers are in tune not only with diversity and flexibility issues but also at appreciating the soft skills and different management style provided by women, and how this increases customer diversity and customer satisfaction.

Supporting The SHINE Awards ® is the Train to Gain! Coaching/mentoring initiative. Working particularly well for women, Train to Gain creates support, growth, and development, to show women that by raising their skills levels they will be able to change direction and progress in their jobs and careers. The Awards also focus on developing newcomers from a diverse background to the industry through the Young Achiever of the Year award category.

This Year's Awards ceremony is again being held in London on March 13th 2007, with the keynote speech being given by Shaun Woodward Esq MP, Minister for Creative Industries and Tourism.

In summary, the SHINE Awards ® are making an impact in recognising the value of career development in the female centred Travel, Tourism and Hospitality industry, valued not only by winners and attendees, but also by the industry's major players and opinion leaders.

And for all dedicated women in the Travel, Tourism, and Hospitality industry, time to apply is fast running out, so go now to the Shine Awards website and download your personal or company self-nomination forms now, and you too could be amongst the industry's stars on 13th March.

The SHINE Awards ® are organised and managed by SHINE People and Places Ltd, 7 The Avenue, London N3 7LB, tel +44 (0) 20-8371-8540.

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